Posting ID : A1068542566
Date Posted : 2015-08-19
Category : Marketing Advertising Pr
KANKI MARKETING ASSISTANT AND BRAND AMBASSADOR
Kanki Japanese House of Steaks and Sushi -- Three great locations in the Triangle
Incredible Sustainability and Brand Recognition -- Kanki has been a Raleigh/Durham tradition for over 40 years
We are a Teppanyaki and Sushi theme restaurant which combines amazing food through our fresh to the grill ingredients, unique sushi rolls, expansive sake selection and entertaining, skilled chefs in a modern yet comfortable atmosphere
We recently completed the makeover of the Crabtree location in 2014 and are currently engaged in the up fitting of our Durham and North Raleigh locations.
Kanki does not have a traditional approach to marketing. Unlike many other sushi and Asian restaurants, we don't lure customers by discounting and promoting low prices through large media campaigns. Instead, our strategy focuses on creating emotional connections with our guests, which creates raving fans that will come more often and tell other people about us. Our guests are much more effective at attracting new customers than any advertisement we could ever run!
In order to emotionally connect with our guests, the Marketing Assistant/Brand Ambassador will be responsible for planning and executing both in-restaurant events and off premise community events. The ideal candidate will have strong event planning, coordination, and execution skills.
Another important part of our marketing strategy is taking our food outside the restaurant to local businesses, schools, and other organizations in order to introduce our products to people who have never dined with us. This requires the Marketing Assistant/Brand Ambassador to have strong communication skills and an outgoing personality.
Work directly with the Executive team to manage & coordinate advertising and promotional activities
Build and protect brand image
Plan, execute & measure revenue generating programs
Plan and execute our social media strategy
Community involvement through donation management, fundraising and off-site events
Developing annual, monthly, and weekly marketing plans
Maintain the Marketing Budget
High School Diploma (or equivalent)
Previous marketing experience
Experience in restaurant/hospitality industry a plus
Exceptional guest service abilities
Adapts easily to changing deadlines
Exemplary organization & multi-tasking abilities
Evaluates situations effectively
Excellent verbal and written communication skills
Great analytical skills
Excellent Guest Service focus
Health Insurance, Dental, Vision, 401K, Vacation, Discounted Meals and More
Crucial to this role will be the candidate's commitment to learning our restaurant's operations. The Marketing Assistant/Brand Ambassador will spend at least 25% of their time in restaurant operations, working in both FOH and BOH. The purpose of this is to build relationships with our guests and to understand operationally how our staff will handle the food production and dining setup for the many events the Marketing Assistant/Brand Ambassador will be coordinating. The candidate must be willing to roll up his/her sleeves and work side-by-side with our team members. If that sounds unattractive to you, then this is not the job for you!