Social Media/Marketing Specialist

Posting ID : A1068541649
Date Posted : 2015-08-19
Category : Marketing Advertising Pr

JB&A (www.JBandA.com) is a National Distribution and Technology Company, recognized as an industry leader since 1996. We sell products and solutions that focus on video and digital media workflows, digital signage, projection, storage, IP video distribution, and other key video-based solutions. Through our resellers we have an exciting list of clients that includes: 4 letter call stations, NBA, NFL, major entertainment companies, churches, corporations and large universities.

JB&A is looking for a creative social media pro to help develop and execute our Social media, blog and client reaching prodgrams. The position will be responsible for developing community engagement/growth strategies, developing program content, managing metrics, monitoring conversations, and targeting influencers. We're looking for a multi-tasker and team player who can help develop and execute award-winning social media campaigns. You also have to enjoy working with people!

Responsibilities
Work with clients on a daily basis to create and drive marketing programs
Conduct, gather and analyze market research to determine social media opportunities and competitiveness
Identify, interpret, and capitalize on social media trends
Plan, manage, coordinate and execute all social media programs & initiatives
Develop unique value propositions, business partnerships, and social media programs that are targeted toward key customer segments
Measure the success of social media activities and report the results
Create, maintain and execute a social media editorial calendar and posting schedule

Qualifications
3-5 years experience in social media.
Bachelors or advanced degree required
Experience working in consumer, SMB and enterprise IT markets
Demonstrable experience managing social networks including Facebook, YouTube, LinkedIn, Twitter, and Instagram
Strong interpersonal communications skills
Experience managing blog communities and developing blog content


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