Digital Marketing

Posting ID : A1068495883
Date Posted : 2015-08-19
Category : Marketing Advertising Pr

Austin, Texas

Organic Body Care


Primal Products, LLC, also known as PPP, manufactures organic personal care products with a handcrafted touch. Our flagship product is Primal Pit Paste, an all-natural, organic deodorant that actually works!

Our Mission is to change the health of people's lives one pit at a time. In every aspect of our company, from making the paste, to selling and getting it out the door, to helping customers or cleaning up production, you are changing the health of someone's life.

We place great emphasis on a unique culture within the company and it is expected that the applicant will be an effective team player as part of that culture. We are looking for team members, not employees who get our mission and have a passion for our products.

PPP seeks a digital marketing team member who is ready to take the next step in their career. Our ideal candidate is a marketing generalist who has gained experience across multiple disciplines of marketing. You are someone who can't decide if you are right brained or left brained because you enjoy getting into web analytics as much as brainstorming the next award winning campaign. In this role, you will work in a fast-paced, entrepreneurial environment growing our natural body care brand. .

Specifically, you will be responsible for developing and executing marketing programs that drive online sales. These may include, but are not limited to: campaign development and management, digital advertising, ecommerce analytics, content and social media, and public relations. We seek candidates who bring strong communication skills so they can interaction across all functionalities in the business and build great relationships, working with the sales, management, and production teams.. This role will report directly to founder and CEO.


Act as a brand leader, ensuring messaging and creative align with PPP brand and create consistency in the market
Manage social media channels across Facebook, Twitter, Instagram, Pinterest
Grow existing marketing channels, including email and direct mail
Assist with creation of marketing collateral, including brochures and sell sheets
Manage PR firm to drive awareness of brand and traffic to ecommerce store
Act as a culture and internal communications leader and seek opportunities to scale our internal communications and grow our culture
.Become the go to customer advocate, ensuring we understand our customers, their reactions to our products, and that we are helping them navigate the switch to natural, healthy products and consistently delivering on our brand promises
Become an expert using our customer service portal in order to stay close to customer interactions and support management of our customer support team.


4+ years' experience in brand marketing and/or media relations
Experience in CPG brand a plus
Experience in high growth brand a plus
Exposure or experience with ecommerce brand and/or production operations a plus
High ability to multi-task and deal with near-constant change
Proactive problem solver who seeks mission-critical responsibilities
Demonstrable record of leadership and independent thinking
Effusive over-communicator possessing strong writing facilities
Experience producing polished communications with Photoshop, Illustrator, PowerPoint, and web publishing tools preferred
Experience working with sales a plus
Must love natural products

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