Search Engine Marketing Coordinator

Posting ID : A1068493940
Date Posted : 2015-08-19
Category : Systems Networking

The Account Coordinator is responsible for providing support to his/her assigned team. This includes (but is not limited to) creating monthly client visibility reports, assisting with new client baseline reports and set up, create and monitor linking programs, tracking and following up on open action items. They assist the SEM Analyst team to ensure that client objectives are met. The goal is for the Account Coordinator to learn all aspects of SEM and SEO.Responsibilities:Create Baseline Visibility Reports for new clientsAssist SEM analyst as needed with set up and strategy planning for new clientsCreate monthly reporting, coordinate with SEM Analysts their sections for monthly presentationsAssist with one off tasks on an as-need basisMaintain or improve account profitabilityBuild knowledge base including keeping current on the latest trends in the hotel marketing industry.Requirements:BA or BS from accredited college or universityExperience working in the digital marketing field, preferably within the travel verticalKnowledge and desire to learn digital marketing and advertising channels, including: Display Advertising, Search Engine Marketing (SEM), Search Engine Optimization (SEO), Social Media and Mobile Marketing.
Needed Skills:Strong time management skillsSelf-motivated, goal oriented, and able to work in a team environment.Demonstrated ability to complete multiple tasks concurrently and deliver results under pressureStrong analytical, problems solving and troubleshooting skills -- ability to define problems, collect data, establish facts and draw conclusionsStrong overall business and people skills, including planning, presentation skills and business acumenExcellent communication skills with the ability to effectively interface with all levels and departments on a formal, informal, written and verbal basisStrong interpersonal/communication skillsComputer proficiency in Google Analytics, Outlook, Excel, MS Word, PowerPoint, etc.

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