Marketing Communications Specialist (Part Time) 20 hours per week

Posting ID : A1068483818
Date Posted : 2015-08-18
Category : Marketing Advertising Pr

Job Title: Marketing Communications Specialist (Part Time) 20 hours per week.

Reports to: Director, Marketing

Primary responsibility: Develop publications, collateral materials, forms, presentations, and website content; facilitate marketing/PR campaigns; lead social media presence/content; and help plan events. This position involves interaction with all levels of authority. As part of the Marketing team, the Marketing Communications Specialist will prioritize projects to support sales and marketing objectives. Projects will include web content, social media, RFP responses, news releases, videos, collateral, direct marketing, newsletters, marketing campaigns, branding, and email communications (sales and customer service).

Essential Functions/Responsibilities
Write and edit company marketing communications
Assist in creating advertising/marketing campaigns, messages, and creative (print, electronic, and large display)
Develop and maintain sales proposals and collateral, newsletters, brochures, forms, and many other materials related to marketing
Concept, write, and execute a wide variety of details that involve direct mail, email broadcast campaigns, marketing trade shows and events, public relations, customer communications, media advertisements, promotions, and other marketing plans
Track campaigns, prepare performance analysis reports of post campaign and make recommendations to concurrent programs for corrective modifications
Assist in development and maintenance of standardize presentations, sales scripts, proposals.
Assist with development of PowerPoint presentation for major customer opportunities
Write and edit web content and updates
Assist with writing, tracking, and delivery of press releases
Attend tradeshows, company-sponsored promotions and events as needed
Develop lead generation plans with targets, measures, and objectives
Execute and analyze results of advertisement and marketing campaigns
Interface with and build relationships with marketing suppliers
Assist with event planning and tradeshow event appearances
Assist in response and production of RFPs
Assist in developing and leveraging key messages and branding to provide consistent written communications -- Web, print, direct marketing, formal and informal sales communications, proposals, blogs, advertising, collateral and other marketing materials
Other duties as assigned
Assist with social media and multi-media activities

Minimum Qualifications
Bachelor's degree in communications, journalism, marketing (business) or related field
Excellent copy editing and writing skills (portfolio/samples required); graphic design skills desired.
High attention to detail; ability to manage change and multi-task
Must be multi-tasked oriented, team driven, flexible and able to manage multiple-projects
Demonstrated success writing or supporting marketing B2B solutions for a minimum of 2 years; experience in graphic design support preferred
Demonstrated understanding of Social Media and interactive marketing solutions
Flexible team player with interpersonal skills who embraces challenges and works proactively
Very strong planning, organizational, scheduling, prioritization and follow-up skills
Ability to work independently with minimal supervision and guidance
Ability to understand and process information quickly, and to translate technical information into Sales language.
Demonstrated proficiency with standard office software, including Excel, Word, and PowerPoint. Experience with Adobe Creative Design Suite (InDesign and Illustrator).
Ability to effectively work under tight deadlines and manage projects independently


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