Posting ID : A1068467575
Date Posted : 2015-08-18
Category : Marketing Advertising Pr
HIGH BREW COFFEE College Brand Ambassadors
College Brand Ambassador will serve as the focal point of contact between the brand and college consumer. The position will be the on and off campus connection to educate the High Brew Coffee brand. Your role is to ultimately influence purchase behavior through trial at retail and on campus marketing events that fit the model of our core brand pillars. Your goal will be implementing key strategies in and around campus. To create an engaging, positive, educational and memorable experience on campus for High Brew Coffee.
+ Responsible for creating trial and awareness on Campus and surrounding school areas.
+ Develop monthly schedule of 4 on campus events to align with market objectives and sampling goals
+ Execute 4-6 monthly demos at retailers on and off campus with direction from FMM
+ Communicate full product knowledge during campus marketing events, influencer drops & campus area demos
+ Find opportunities for events within your campus to best complete High Brew Coffee goals
+ Communicate clearly to FMM/DFM accuracy of product and POS inventory/needs to maintain program.
+ Responsible for reporting and submission of all Demo Reports, Timesheets, expense reports, and other weekly/monthly paperwork (if applicable)
+ Knowledge of the local campus and surrounding market, local current events, and surrounding areas
+ Must have daily access to a computer with Microsoft office, a printer, working internet connection
+ Must have reliable transportation, a clean driving record and be able to pass a drug test
+ Flexibility to work days, nights, weekends, and holidays as needed
+ Must be available to work a minimum of 10 hrs per week on campus or at area retailers
+ Ability to lift 35 lbs, load, set up, execute and tear down promotional items multiple times daily
+ Strong networking and relationship building skills, ability to interact with anyone at anytime
+ Ability to multi task and prioritize responsibilities. Resourcefulness to improvise and creatively solve problems
+ Enjoy face-to-face contact with campus groups & area retail consumers
+ Ability to take direction while adding knowledge gained in the field
+ Excellent communication, public speaking, and strong organizational skills
+Be a mover, a Shaker, a High Brew "Doer". . .in other words having existing network of relevant on campus contacts
+ Creative and strategic thinker. Results-oriented Problem solver with a strong organizational skill set
+ PowerPoint, Excel proficient, Social media savvy
+MUST LOVE COFFEE!
Education and Experience
+Must be at least 18yrs of Age and live on or within 1mile of UMASS campus